DEFENDER OCTA: A NEW HIGH-PERFORMANCE HERO
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New Defender OCTA, the high-performance all-terrain hero from original British adventure brand Defender, will be revealed on 3 July 2024, following a series of exclusive client preview events and the completion of its exhaustive testing and development programme.
Ahead of the global reveal, prospective clients for the first year’s Defender OCTA allocation are invited to register for one of seven exclusive Defender Elements events in private locations around the world – from the UK, Germany and Italy in Europe, to the United States, Dubai and Japan.
These preview events will give privileged early access to the toughest, most capable and luxurious Defender ever, enabling clients to finalise the specification of their desired Defender OCTA in a relaxed and informal environment.
A curated and immersive journey will take clients through the innovations that underpin the limited production Defender OCTA’s extreme all-terrain performance capabilities – including award-winning1 6D Dynamics suspension technology – as well as its tough luxury material choices, striking exterior and interior design enhancements, and the options available to make every adventure epic
Mark Cameron, Managing Director, Defender, said: “Defender OCTA will be synonymous with mastering epic adventures in heightened luxury. That adventure starts with the Defender Elements events. Each venue and experience reflects the iconic Defender DNA in an authentic and original way and I can’t wait to welcome the first clients to begin their Defender OCTA journeys with us.”
The V8 Twin Turbo mild-hybrid petrol Defender OCTA will offer an unparalleled breadth of capability, comfort and composure, whether on-road or off-road. As a result it has been subjected to the most extreme testing and development programme in Defender history.
The official testing and development film released today showcase the range of locations and punishing terrains visited by Defender OCTA engineers over the past three years, to prove it lives up to its billing as the toughest and most durable model in the unstoppable Defender family.
Defender OCTA engineers have conducted more than 13,960 additional tests, on top of the standard Defender testing regime, spanning high-performance handling and durability at Germany’s Nürburgring Nordschleife, wet asphalt at Ladoux in France, ice in Sweden, arduous rally raid stages at Lastours in France, sand deserts in Dubai, plus Moab rock crawls in Utah, USA. Defender OCTA has also conquered every extreme trail at JLR’s legendary Eastnor test facility in the UK.
Prospective clients interesting in purchasing one of the first Defender OCTAs should register for one of the global Defender Elements preview events, by contacting their retailer now. Find your nearest Defender retailer at https://www.landrover-me.com/
12024 AJAC Innovation Award winner, in the Technical category
