Ford’s Engineers Feel the Heat in Dubai, Testing Trucks and SUVs to the Extreme
Under the searing summer sun, temperatures in the soft dunes of Dubai can soar to over 60 degrees C by midday. For Ford’s engineers,...
The New 2024 Ford F-150: Ignites Passion, Fuels Performance, and Drives Innovation
The newly launched Ford F-150 in the Middle East region complements Ford's freshest and most complete lineup yet. This range of trims fosters Ford's unwavering...
Ford strengthens regional motorsport with addition of Mattias Ekström for 2025 Dakar Rally
Rooted in its strong ties to motorsports in the region, Ford Performance welcomes world-renowned rally and off-road driver Mattias Ekström, who will be joining its team for...
The 2025 Ford Explorer brings exceptional comfort, innovative technology, and premium performance to the United Arab Emirates
The 2025 Ford Explorer has arrived to the region, with an offering that showcases a bold design, advanced technology, and premium performance. Built with versatility...
Ford Mustang GTD is the Fastest, Most Powerful Production Mustang in History
The all-new 2025 Mustang GTD – the apex of any Mustang ever engineered by Ford – sets a new performance bar with 815 horsepower, 664...
Al Tayer Motors Wins 6th Ford Trucks Champions Award
Al Tayer Motors, the official Ford Trucks importer-distributor in the United Arab Emirates has won the prestigious Champions Award 2023 for its outstanding performance in...
The Ford Bronco Through the Years: 59 Years of Off-Road Excellence
Making its debut in 1965 as the world’s first ever sports utility vehicle, the Ford Bronco captured the spirit of its time and forever secured...
The Intelligent Engineering Behind Ford Everest’s Advanced 4WD System
The new Ford Everest is prepared for action, with advanced four-wheel drive technology, sophisticated drive modes and chassis tuning that make off-road adventures easier than...
Shades of a Region: Here are the Middle East’s Favorite Colors for the Next-Generation Ford Ranger and Everest
Ford has come a long way from the day Henry Ford told customers they could buy their Model T in any color their heart desired,...
Building the Middle East’s Ford Ranger: Exclusive Behind-the-Scenes Video at the Silverton Manufacturing Plant
Ford’s Silverton Manufacturing Plant, based in Pretoria, South Africa, is one of five manufacturing hubs of the Ranger pickup around the world. The Ranger nameplate...