Exclusive Sneak Peek at the New Ford Taurus

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Ford revealed a first look at the highly anticipated new Ford Taurus—a nameplate that continues to be one of the region’s best-selling sedans.

This reveal marks a significant moment for Ford’s loyal local customers and enthusiasts in the Middle East, with the exclusive sneak peek being shared before its wider reveal, and full market launch across other markets.

The new Ford Taurus will arrive as a true benchmark for sedan excellence, building on its legacy of strength and performance, and feature a refreshed aesthetic as well as a suite of advanced technologies designed to elevate the driving experience.

Key enhancements include:

• Striking New Design: A completely refreshed exterior with a new front and rear fascia, new headlamp architecture, and new wheel designs, giving the iconic sedan a modern and commanding presence. The interior also sees significant updates with new color and material, new seat trims, and a modified console for enhanced comfort and style.

• Advanced Technology: Experience seamless connectivity with the biggest center touchscreen in its class—an impressive 13.2-inch display coupled with wireless Apple CarPlay™ and Android Auto™. New features like a 360-degree camera, now available from the base model, and a branded B&O sound system in the Titanium series, redefine convenience and luxury.

• Premium Comfort & Performance: Ventilated seats in the Trend series ensure comfort in any climate. Under the hood, the powerful and efficient 2.0L EcoBoost® engine with 8-Speed AT continues to deliver robust performance, complemented by the 1.5L Hybrid Engine option, offering higher fuel efficiency without compromising power.

More details on the new Ford Taurus in-market launch will be announced soon.

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